Fitness

Fitness Giant Unlocks Data-Driven Growth with BayRock's Master Data System

Our collaboration with a leading fitness player revolved around a critical challenge: the implementation of a master data system and the provision of data-as-a-service to diverse business units. This transformative project aimed to fuel use cases across the spectrum, from Marketing to Product Development, necessitating technical expertise and efficient program management to meet stringent timelines and deliver value to business stakeholders.

Fitness
Fitness Giant Unlocks Data-Driven Growth with BayRock's Master Data System
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Value We Added

Agile & Adaptable

BayRock's agile approach ensured the project could flexibly adapt to changing needs.

Swift Implementation

We optimized the process, leading to faster achievement of the data-as-a-service goals.

Global Support & Talent

The global delivery model provided 24/7 support and access to a diverse talent pool.

Challenges

Data Quality and Consistency

The customer needed to ensure all data entering the master system is accurate and consistent across various sources.

Technical Expertise and Integration

Building and maintaining the master data system required technical expertise to handle data storage, access, and integration with existing business applications.

Program and Stakeholder Alignment

The project needed strong program management to keep it on track and meet deadlines.
Fitness Giant Unlocks Data-Driven Growth with BayRock's Master Data System
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Approach

Fast Start with Data Experts
  • Quickly assembled a team with data pipeline experience (within a month) to assess remaining work.
Streamlined Teamwork
  • Optimized team structure and ensured smooth execution of ongoing tasks.
Agile Delivery
  • Implemented an agile approach to adapt to changing requirements and maintain project flexibility.

Outcome

Faster Delivery

BayRock Labs accelerated the implementation of the data intelligence program.

Empowered Business

Business units gained the ability to leverage data effectively for various purposes.

Revenue Growth

Revenue Growth

Conclusion

By combining agile methodology with data expertise, BayRock Labs accelerated the customer's data-driven success.